Aolu

E-commerce Full-Chain Automation Upgrade: RPA Empowers 700 Million RMB Annual Sales Apparel Group to Boost Efficiency

Company/Client Overview

"Automa has a highly professional sales team, a wealth of industry experience, and an extremely user-friendly interface, helping us achieve end-to-end digital transformation from operations to finance."

Caspian Reed

Middle Office Support Center Director at Aolu

About Aolu

Aolu is a diversified enterprise specializing in apparel and sports protective gear, integrating R&D, production, logistics, and sales. The company owns multiple subsidiaries, with business spanning apparel, fitness, fitness equipment, manufacturing, warehousing and logistics, and food. With proprietary brands such as "BODY DREAM" and "BD.POWER UP+", the company achieves an annual sales volume of approximately 700 million RMB, positioning itself as an innovative leader in the apparel industry.

Through deep collaboration with Automa RPA, Aolu has achieved comprehensive digital transformation across core business areas including operations, finance, customer service, and merchandise. This has significantly improved cross-departmental collaboration and data processing capabilities. Applications such as automated product listing, intelligent order review, scheduled payments, and automated reporting have greatly enhanced operational efficiency, enabled 24/7 automated financial operations, and ensured uninterrupted customer service, setting a benchmark for digital transformation in the apparel sector.

Operational Statistics:

• 400+ developed applications

• 11,000+ hours of application runtime

• 7,200+ man-days saved

Covered Teams:

Operations, Finance, Customer Service, Merchandise, etc.

Covered Scenarios:

1. Customer Service: Automated order review, auto order acceptance, auto collection, oversell alerts

2. Operations: Automated product listing, expense uploads, data extraction

3. Finance: Financial report data retrieval, automated payments, reconciliation, bill downloads

4. Merchandise: Data downloads, daily sales reports

Achieved Results:

1. Intelligent Automated Product Listing: Freed up manpower, improved efficiency by 1.5 times

2. Automated Financial Payments: Saved 2 hours per day, uninterrupted even during holidays

3. Automated Order Review for Customer Service: 24/7 response, ensuring 100% on-time delivery

4. Daily Merchandise Reports: Zero manual effort, real-time data insights

1.5x

improvement in product listing efficiency

24/7

automated order review

45 minutes

saved daily in merchandise report preparation

Automa Deliverables

Challenge 1: Operational tasks are tedious, with significant time spent creating product links before each campaign.

Solution 1: Automa RPA automatically scrapes product information and design assets to create product links, streamlining the product listing process.

1. Automated Product Listing Application

Challenge 2: Customer cashback is delayed due to manual payment processing, often impacting customer satisfaction.

Solution 2: Automa RPA enables scheduled automated payments, ensuring timely disbursement and reducing human error.

1. Automated Financial Payment Application

Challenge 3: Order review delays after customer purchases affect shipping; manual review is time-consuming, labor-intensive, and error-prone.

Solution 3: Automa RPA performs automated order review within specified parameters, ensuring timely processing.

1. Intelligent Order Review Application